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A review of scale development practices in nonprofit management and marketing

Vol. 5, No 2, 2012

            

Walter Wymer

University of Lethbridge,

4401 University Drive,

Lethbridge, Alberta T1K 3M4

Canada

Tel.: (403) 329-2111

E-mail: walter.wymer@uleth.ca

A review of scale development practices in nonprofit management and marketing

 

Helena Maria Baptista Alves

University of Beira Interior, Research Unit NECE, Portugal

strada do Sineiro, s/n

 6200-209 Covilhã Portugal

Tel.: +351 275 319 600

E-mail: helena.mb.alves@gmail.com

 

ABSTRACT. We describe a set of recommended practices for scale development research in nonprofit management and marketing. General process issues are described followed by recommendations for EFA and CFA components of scaling research. Implications for researchers, journal editors and reviewers are discussed.

 

Received: July, 2012

1st Revision: August, 2012

Accepted: October, 2012

JEL Classification: L31

Keywords: Scale development, scaling procedures