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ISSN 2071-789X

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Strike Plagiarism

  • General Founder and Publisher:

    Centre of Sociological Research

  • Publishing Partners:

    University of Szczecin (Poland)

    Mykolas Romeris University (Lithuania)


    Alexander Dubcek University of Trencín, Faculty of Social and Economic Relations (Slovak Republic)

    University of Entrepreneurship and Law, (Czech Republic)


  • Membership:

    American Sociological Association

    European Sociological Association

    World Economics Association (WEA)





Vol. 2, No 1a, 2009







Dainora Grundey


Abstract. Ecological agriculture synthesizes a variety of concepts associated with agricultural practices and their socio-economic impacts and consumer behaviour. In general, it can be argued, ecological agri-business must be ecologically sound, economically viable, and socially responsible (Ikerd, 1994). In this article the situational analysis of ecological agri-business in Western Europe and Lithuania is presented within the framework of eco-marketing and responsible consumer behaviour.


Keywords: agri-business, ecological farming, environmentalism, consumer behaviour, ecological marketing, Europe, Lithuania.


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Prof. Habil. Dr. Dainora Grundey

Kaunas Faculty of Humanities, Vilnius University 

Muitinės g. 8, 44280 Kaunas, Lithuania

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